While using a mobile app the user expects the best usability features from its app that enhances his experience of using mobile apps with no issue. Usability is a big part of a mobile app that increases its efficiency and makes its use pleasant for the user.
Usability is an aspect of UX that maintains the relationship between the customer and the product. A mobile app with high usability feature is easy to learn for the user, and the interface is also easy to understand even for new users. It enhances the recovery feature of the product and increases chances of its success. There are some practices that you can use for reducing the usability issues in your mobile app.
These are as follows:
Usability of Platform
The Mobile Apps are designed for different platforms according to their requirements. Each platform has it’s in the specification according to which they support the mobile apps. You can use an iOS app for an Android by cloning it A platform independent app can run on different device platforms. You can try the practice of using a mobile app on two separate device platforms for measuring its platform usability.
Offer Immediate Value to Users
For returning new users to your app, you have to offer value to your users during the onboarding process. It will help you in convincing your users for staying with you and using your app for a long time. It also provides a better way of boosting your long-term success in the marketplace.
Try Simple Navigation Process
The apps with complex features are difficult to use and offer poor navigation. When you find any difficulty in performing an online activity such as shopping, booking or finding anything over the internet this is because of improper navigation. Some apps come with special features for fixing these navigation problems and solving user issues.
Clear and Brief Contents
Try to make the mobile app contents as brief as you can. The user needs small and simplified contents to satisfy their needs. Design and write concise but meaningful contents that are enough for the users to complete a goal. Ensure that provided contents are enough for clearing the app concepts to the users because a user needs complete information about the product for purchasing it. Adding too much information can decrease the user experience with the app by making it less useful.
Use a Few Number of Steps
The Mobile app that comes with fewer steps, input fields, buttons, and pages are more usable. It helps the users in completing their required action with just a few steps easily. Add some extra functionality for storing their importing data automatically. Allow editing features for the stored work, so that user can easily update the information whenever needed.
Reduce Scrolling of Pages
Providing the user with the information that he needs first is a good practice for reducing the number of scrolls. It improves the usability of a mobile app by using content prioritization. Scrolling down for finding a particular content is a time-consuming task that should be avoided for making an app more usable. Try to reduce this scrolling because it can hide valuable contents and decrease the app performance.
Landscape Orientation
Considering Landscape Orientation is a necessary task to perform while developing a mobile app. Design an app for both Landscape and portrait for enhancing its usability. This is a required feature for an app that works with video content.
Conclusion
For measuring the usability of an app perform the user testing by comparing your product with your competitors and get the user feedback about the product. It helps you in detecting your weak points an issues that the user found with the app. You can improve your product by fixing these problems and get success.
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