Marketers will have a reason to celebrate when Facebook starts to roll out the Atlas ad concept this week, paving the way for what the social networking giant expects to be a transformation of ad targeting and measurement.
News
Why your medical data is more valuable to hackers?
In August, Chinese hackers had penetrated the computer network of one of the United States’ largest hospital operators, resulting in nearly five million personal health information of patients divulged to malicious actors in the black market.
Ello sees growing user base amid Facebook real name policy, but will it survive?
Virtually an anti-Facebook alternative, Ello has seen an increase in its user base as of late amid the bitter conflict between Facebook and drag queens, some artists and the LGBT community over the social networking site’s real name policy.
Cryptolocker Targeted Hundreds of Thousands of Australians, how you can avoid it
A remarkable increase in cryptomalware has been detected in Australia since mid 2014, growing as high as more than 1000 percent within that period and showing how highly vulnerable the nation’s citizens are to cyber threats.
Bash bug, a threat greater than Heartbleed
Internet companies and digital makers have a new opponent in the form of a security flaw that has been touted as more threatening than the Heartbleed, which rocked security infrastructures a few months ago.
Microsoft lures iPhone and Android users with 30GB free cloud storage
Microsoft Corp. has launched a free offering of 30 Gigabytes of storage space on its OneDrive in a move that, quite apparently, seems to lure users of Apple and Google cloud-based storage systems to switch subscription.